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Leadership Coach & Clinical Hypnotherapist in Bristol

Helping you think clearly, feel steadier, and perform well under pressure

I help thoughtful, capable people who may look fine on the outside, but know that stress, overwhelm, anxiety, poor sleep or self-doubt are making life feel harder than it should.

Some of my clients are leaders navigating pressure, change and increased responsibility. Others come to me for hypnotherapy in Bristol to help with anxiety, stress, sleep, confidence, menopause-related challenges, phobias and IBS. I also support parents seeking help for a child or teenager struggling with anxiety, exam nerves or sleep.

When the brain is under pressure, it becomes harder to think clearly, feel calm, and respond well. That is why I bring together leadership coaching, clinical hypnotherapy, and real-world senior leadership experience to help people create practical, lasting change.

Why my focus on this?

Because I learnt its importance the hard way.

I was a leader in the high-performance, fast-growth world of EdTech, with three children under four and a 1,400-mile weekly commute, when I realised I was heading the same way as my dad, whose terrible work/no life balance led to his untimely death at 56.

Yes, I was exhilarated to become my organisation’s youngest ever Regional Director before the age of 30, with responsibility for a £28m budget. Yes, I was honoured to be appointed Head of Network Development.

Yes, for over a decade my teams were happy, we delivered exceptional results, and the bonuses did roll in. But behind the scenes, the pace, pressure and long hours were taking a serious toll on my health and family life. A formal warning that I was heading for a health meltdown finally made me recognise that something had to change.

Since then, I’ve spent over 14 years training, practising and refining my approach as a leadership coach and clinical hypnotherapist.

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“Amy has supported my personal and professional development through hypnotherapy and career coaching over a number of years. Her objective positivity helped me stay on track when self-doubt crept in, and her relaxed and genuine approach made it easy to connect and build a strong working relationship. I’ve had great success in both my personal and professional development and can’t recommend Amy highly enough.”

Peter

University Director of Workforce Development

Professional Credentials

Amy Armstrong - Leadership and Wellbeing Coaching

Coaching

I gained my first formal coaching qualification in 2010 and have continued to develop my practice through advanced coach training and professional development. I’m a Certified Business Coach, an NLP Practitioner, and qualified in Corporate and Executive Coaching. I also undertake ICF-accredited mentoring and supervision.

Amy Armstrong - Hypnotherapy for Anxiety and Stress

Hypnotherapy

My hypnotherapy training includes study with Clifton Practice Hypnotherapy Training and The Clinical Hypnotherapy School. I hold the Clinical Hypnotherapy Practitioner Diploma, the Solution Focused Hypnotherapy Diploma, and the Diploma in Hypnotherapy & Psychotherapy. I’m a member of the National Council for Hypnotherapy and the Complementary and Natural Healthcare Council.

Further professional background

Alongside my client work, I was co-host of the 5-star podcast MindStyling for Leaders and Entrepreneurs, still available on Apple Podcasts and Spotify. Professional recognition includes being shortlisted for, and winning, regional coaching and hypnotherapy awards. My registration with the CNHC means some private health cash plans will reimburse clients’ hypnotherapy fees.

Cardiff Business School - Cardiff University
Government Digital Service
NHS
University of Bristol
NHS